The chatbot’s ad platform hits a billion-dollar milestone in under 200 days.
OpenAI announced that its ChatGPT advertising platform has achieved a $1 billion revenue run rate, reaching the milestone in less than 200 days since launch.
The rapid growth underscores the appetite from brands to tap into the conversational AI audience, with advertisers paying premium rates to appear alongside the chatbot’s user interface.
Analysts predict that the ad model could become a core revenue pillar for OpenAI, potentially reshaping the economics of AI services beyond subscription fees.